November 27, 2007 11:55 PM

Why does the Amazon Kindle look so ugly?

Everyone is bashing the Amazon Kindle so I might as well jump on the bandwagon.

In an age where Apple is continually raising the bar for aesthetically pleasing consumer electronics, I can't help but wonder how Amazon can come up with such an ugly looking device. I expect a futuristic device such as an eBook reader to look futuristic, like a PADD from Star Trek.

I would totally buy an eBook reader that looks like a PADD... but then again, I would buy pretty much any technology seen on Star Trek if they were real.